We also use these technologies to gather tracking information and statistics regarding use of the Websites. For example, we collect information about page visits and navigation to determine what articles and topics are of greatest interest and if users are able to find content easily. Likewise, we collect information about which articles and videos are viewed and whether videos are viewed in their entirety to determine what content is of most interest to users. We also use tracking information to generate various reports regarding use of the Websites. These reports contain aggregated information about users; if you are a Registered User, tracking information may be tied to your Account and your information as an individual Registered User.
We may utilise online identification technologies from marketing partners, third party sites and social media platforms. These technologies help us measure the efficacy of our marketing and awareness campaigns and to understand how visitors navigate to the Websites from a PwC ad. We use these technologies to compile statistics about visitors who interact with the Websites and other PwC online content, to gauge the effectiveness of our ads, and to provide more pertinent information to our visitors.
We use site analytics providers that may set cookies in your browser. Site activity information collected by these analytics providers may be combined with personal information we hold about you. Individual sites may use additional cookies or third-party analytic tools. For more information about the cookies and third-party tools used on individual sites, please review the cookie information on the individual sites you visit.
Many browsers permit individuals who are concerned about cookies to decline them. In most cases, you may refuse or delete one or more cookies and still access the Websites, but the functionality of the sites you want to visit may be impaired. You may delete site cookies from your system after you finish browsing the Websites if you wish to do so, unless you are a Registered User. As a Registered User, you must accept certain cookies in order for your registration to work; you may delete cookies once you terminate your registration.
In order to manage the Websites properly we also log information on our operational systems and identify categories of visitors by items such as domains, browser types, and IP addresses. Statistics are reported in the aggregate to our webmasters. We gather this information so that the Websites present the best web experience for visitors. Anonymous log information is also an effective information resource.
If you are a Registered User, the tracking information we collect may be linked to the information we collect about you as part of the registration process, including your name and email address.
By using our Websites, you consent, where such consent is necessary and valid under applicable law, to our use of the cookies listed here and the placement of these cookies on your device for the purposes described.